our company

Premium Anal Play Products For All Couples

b-Vibe is a premium, certified body-safe collection of healthy anal sex products founded by Certified Sex Expert, Alicia Sinclair.

b-Vibe's high-end design is combined with engaging branding and marketing, which is focused on conveying sex positive education with a fun, friendly approach.

We stand behind our products with easy to understand, hassle-free warranties.


Brand Ambassador of the year:
Alicia Sinclair

our founder & CEO

Alicia Sinclair, Founder and CEO of b-Vibe

Alicia has more than 16 years of experience in the Sexual Intimacy Industry. Through her extensive work in the adult space, she has led many training programs teaching people about being sex positive- an attitude towards human sexuality that regards all consensual adult sexual activities as fundamentally healthy and pleasurable, and encourages sexual pleasure and experimentation. As a Sex Positive Advocate, Sinclair recognizes that sexual wellbeing is an important facet of an overall healthy lifestyle.

In December 2015, Alicia earned the title of Sex Expert after having completed in-depth courses in sexology, clinical and coaching skills, and competency training from Sex Coach University, a program developed by Sex Coach pioneer and past AASCET President, Dr. Patti Britton. Alicia is a Certified Sex Educator, Certified Sexuality Coach, and is a member of the World Association of Sex Coaches. She is the instructor of the expert course “Sex Toys in Today's Market” at Sexology University.

Alicia is the recipient of the 2017 XBIZ Exec Award for Businesswoman of the Year. An award that honors courage, ambition and drive to build or lead a thriving business, Sinclair is well known in the industry as encompassing all of the needed traits and demonstrated leadership to rise above and beyond in any challenge.

our brand ambassador

Tracy Felder, Brand Ambassador of b-Vibe

Tracy Felder’s journey into the pleasure products industry began more than a decade ago, playing a key role in bringing a high-end sexy lingerie brick-and-mortar retail store to Philadelphia in 2005. She continued to cultivate her entrepreneurial skills while selling the latest, sexiest styles to the local community, as well as dancers in Philadelphia’s premier gentlemen’s clubs; and built a reputation for upholding the most favorable customer relations with clients achieving goals beyond expectations.

Tracy broadened her horizons with a career in event production, during which she traveled to produce successful shows and conferences along the East Coast. Her credits include creating commercial content for WXTU’s Radio Anniversary Shows.

With her broad range of skills and dedication to open communication and spreading sex positivity, Tracy returned to her adult retail roots. In 2017 she opened a chic adult boutique in Philadelphia that allowed her to merge the best of both of the industries that she’s worked in to offer a venue that hosts sex education classes, couples’ mixers, and even yoga class- which would often be found as a traveling pop-up shop in many of Philly's top expos and conventions.

On a mission to spread her sex-positive skills at a national level, Tracy’s career path has led her to COTR, Inc., where she serves as a product trainer/brand ambassador. Working alongside company founder and CEO Alicia Sinclair, Tracy is proud to represent the female-led manufacturer of cutting-edge premium pleasure product brands. With her sights set on promoting sexual wellness, self-care, and acceptance of all gender identities and sexualities, Tracy’s future goals include becoming a certified sex educator. Tracy believes that by embracing oneself sexually and sharing that with a partner(s) is the key to happy sex life. Her motto is: "Share, love, give … and receive unlimited pleasure!"

our marketing coordinator

Brandon Bartling, Marketing Coordinator

Brandon has worked within the sex positive realm of the pleasure products industry for over a decade. He is an experienced customer service assistant, product reviewer, troubleshooter, and public speaker. Folks who have attended his workshops over the years have described him as fun, educational, and inviting.

As Customer Service Specialist, Brandon is dedicating to providing an exceptional experience to our customers.



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